#5: Communication skills
The vendor you choose has to be capable of establishing and maintaining fluid communication, so as to keep an open dialogue with you and avoid any misunderstandings during the back and forth feedback. But there's more than that: they have to be customer-centered, guide you through the entire production process and respond to any questions and queries you might have.
Tip: from the moment you start working with a video production company you've chosen, these tips for giving feedback might help!
#6: Creativity and ideas
Knowledge and skills are very important but, talking about audiovisual communication, creativity and ideas are essential. If the team doesn't have the ability to pass out ideas in an innovative, engaging and compelling way, the results won't be too positive.
Finally, we invite you to download this free eBook in which we summarize all the information you need to make a wise choice. Learn how to choose the right video production company!